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Dog Star (Sirius): The Brightest Star in Orion's Belt

Case Study

Web Design & DevLocal SEOCitationsCustom Forms


The Brief

Fun project! The client (Luke) previously worked with a company that built him an online store with zero branding or info about the main part of his business, which is car, truck, and van customizations.

It was important for us to create something truly unique that would resonate with Luke’s audience and visitors. This project included design, all content creation, setup of online profiles (citations), custom forms, and reworking their existing logo.

VanWorx screenshots

"My website has been getting me new leads!!! Yay!!"

“Working with Debra has been wonderful, from the first phone consultation to regular website maintenance and general questions. Debra and her team have been super helpful and accommodating in every way possible, helping me take my website from something that did nothing for my business to something that I am very proud to share. It actually shows the web what my business is and does and it has been getting me new leads!!! Yay!! Debra is always a pleasure to work with, very knowledgeable and will get you the answer fast if she doesn’t have it already. Her and her team are easy to get a hold of, very little wait time to get a response, her team is very knowledgeable as well and together they build kick ass websites that actually work for your business. I would highly recommend Dog Star to any business that wants a professional team backing them and a professional website that works for you. I give them a 5 star all the way…. THANK YOU!!”

Luke Malo

Luke Malo


We were really excited to be able to offer Luke the opportunity to streamline his business with custom forms. As you can image, when building or upgrading your van, there are a ton of options. The forms are long so we built in a “Save and Continue” feature that allows the user to save their spot should they get interrupted.

The combination of citation building with local SEO, in addition to reputation building via Google reviews has led Vanworx to organic lead generation without having to advertise, which is Dog Star’s favorite achievement! In fact, at the time of this posting, Vanworx moved to a new, larger facility in order to accommodate all of the new customers they’re acquiring!

Dogstar Web Solutions Logo

Client Wins



It’s amazing just how much having a professional website can do for you. Combine that with Dog Star’s experience in helping small, local businesses – it’s a winning formula! Luke is on pace to surpass this increase for 2023!



With the addition of custom forms for both van builds and solar installations, we streamlined the process for Luke to be able to provide accurate quotes quickly.


Local Attraction

With just a little bit of effort in optimizing Vanworx Google Business page, in addition to citation building, Luke gained a local SEO advantage over his competitors and the results speak for themselves.